ARTICLES
Chronicles in Motion: The Everlasting Journey of Reflection and Growth
Thoughts, meanderings, works in progress, and reflections on past work. I’m always up to something.
The Undeniable Impact of Creatives Marketing Leadership in Startups
In an era of rapid technological advancement in marketing tactics and measurement, startups should consider prioritizing investment in exceptional marketing leadership with creative backgrounds. Creative marketing leaders fuel innovation, weave compelling narratives, and provide visionary direction that complements tactical data-driven strategies. Dive into their unique advantages that empower businesses to achieve long-term growth and success in today's dynamic and competitive landscape.
Navigating the AI-Driven Era: A New Paradigm for Marketing Leadership
As Artificial Intelligence (AI) begins its transformative impact on marketing, the focus of leadership is shifting. The spotlight is moving from data-driven demand generation experts to brand marketers, who bring human creativity and emotional resonance to AI-enhanced strategies, shaping the new marketing frontier.
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June 2023
- Jun 8, 2023 Case Study: Turning Doubts into Trust—How HomeAware Mastered Privacy Concerns Jun 8, 2023
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May 2023
- May 16, 2023 From Vision to Impact: The Role of Brand and Founder Stories in Shaping Business Identity May 16, 2023
- May 12, 2023 The Prompt Engineer: One Prompt To Rule Them All May 12, 2023
- May 12, 2023 Content Marketing Shifts: Navigating the 2023 Landscape May 12, 2023
- May 11, 2023 The Undeniable Impact of Creatives Marketing Leadership in Startups May 11, 2023
- May 2, 2023 Unleashing the Power of AI: How Startups Can Revolutionize Their Marketing and Outpace Competitors May 2, 2023
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April 2023
- Apr 20, 2023 Navigating the AI-Driven Era: A New Paradigm for Marketing Leadership Apr 20, 2023
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March 2023
- Mar 8, 2023 Trustless Tokenization & Blockchains: The Antidote to AI-Driven Fraud Mar 8, 2023